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HKTB plays up West Kowloon draws to encourage domestic tourism TTG Asia

Following on earlier successful campaigns to drive domestic tourists to local neighbourhoods, the Hong Kong Tourism Board (HKTB) has launched a new West Kowloon neighbourhood promotion that highlights the district’s rich heritage and thriving arts and culture scene.

Part of HKTB’s Hong Kong Neighbourhoods campaign, the West Kowloon programme will focus visitors’ attention on the vibrant street life in Yau Ma Tei and Jordan as well as two world-class museums – M+ and the Hong Kong Palace Museum in the West Kowloon Cultural District (WKCD) – which will open in the end of 2021 and 2022.…

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